The UFC will unveil their ‘GO BIG’ campaign this afternoon at 3:30 PM ET, showcasing some of their huge upcoming fights and hosting a plethora of huge names in the current MMA superstar ranks.

We’ll give you live play-by-play updates on the GO BIG launch event, with the live streaming video also available courtesy of

Stay tuned to LowKickMMA during this busy fight weekend, as we bring you all the UFC/MMA news and live action coverage you can handle, and more!

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The finalized ‘Go Big’ lineup can be seen below.

Daniel Cormier, UFC light heavyweight champion

Ronda Rousey, UFC women’s bantamweight champion

Jose Aldo, UFC featherweight champion

Conor McGregor, UFC interim featherweight champion

Rafael dos Anjos, UFC lightweight champion

Alexander Gustafsson, No. 2 UFC light heavyweight contender

Holly Holm, No. 8 UFC women’s bantamweight contender

Luke Rockhold, No. 1 UFC middleweight contender

Donald Cerrone, No. 2 UFC lightweight contender

Josh Barnett, No. 8 UFC heavyweight contender

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Roy Nelson, No. 12 UFC heavyweight contender

Dustin Poirier, No. 13 UFC lightweight contender

Joe Duffy, UFC lightweight

Vitor Belfort, No. 4 UFC middleweight contender

Dan Henderson, No. 11 UFC middleweight contender

Matt Brown, No. 5 UFC welterweight contender

Kelvin Gastelum, No. 15 UFC welterweight contender

Frankie Edgar, No. 2 UFC featherweight contender

Chad Mendes, No. 3 UFC featherweight contender

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