It’s nearly UFC 189 fight week, and the promotion is already underway with a new headlining title fight to promote. With the withdrawal of featherweight champion Jose Aldo from the July 11th event, former two-time opponent Chad Mendes steps up to the plate. The interim title will be on the line between ‘Money’ and his old rival Conor McGregor, in what should still be one of the best PPV (pay-per-view) offerings of 2015. With such a monumentous doubleheader of title fights, also featuring Robbie Lawler vs. Rory MacDonald for the welterweight strap, it’s no wonder the UFC 189 Embedded series is already released.

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We get a behind-the-scenes look at the hail storm created by ‘Scarface’s’ injury, and subsequent removal from the huge title fight in Las Vegas, Nevada. Dana White obviously delivers the bad news, and is clearly not happy with it.

Irish featherweight contender Conor McGregor is on hand at the Reebok Fighter Kit reveal, in what proved to be quite the comedic event. ‘The Notorious’ is in classic form, as is the stable of Chad Mendes, Team Alpha Male. Urijah Faber and co. liken McGregor to a small dog, and talk about ‘Money’ getting the call to main event duties at UFC 189.

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There’s plenty more cool coverage in the UFC 189 Embedded Episode 1 video, check it out above and stay tuned to LowKickMMA as we ready ourselves for the madness of UFC 189 fight week!

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